
Public Sector Marketing Automation Insights
Oracle interviews Enautics' VP, Consultant, and Multi-Solution Architect, Dion Jones about the General Services Administration's success with Marketing Automation, Systems integration challenges and the results.
Episodes
15 episodes
15. Building a Communication Infrastructure. Why it’s so important in today’s world.
Today we discuss with David Shapinsky, Senior Advisor, US Food and Drug Administration, why technology for the Public Sector needs to transcend the current needs and team members so it can support and grow with the agency continuing chang...
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Season 1
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Episode 15
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24:06

Utility Companies and Marketing Automation
The opportunity utility companies have by leveraging their customer data and marketing automation to increase customer experience in these challenging times.
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Season 1
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Episode 14
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26:44

Public Sector Communication Automation Use Case 1
Recently we had a public sector communications director describe their situation and he wanted to know if marketing automation could help reduce their workload.
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Season 1
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Episode 13
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3:41

12: How the Public Sector Can Justify Marketing Automation
Are you wondering how to justify the value of marketing automation? Today we discuss the public sector value drivers for marketing automation.
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Season 1
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Episode 12
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12:01

11: How to Resolve IT's Concerns with Marketing Automation.
Does your IT team have concerns about marketing automation? Today we discuss the model Enautics uses to help public sector agencies address this concern.
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Season 1
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Episode 11
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10:15

10: Who Should Manage Public Sector Marketing Automation?
Today we discuss who should manage the marketing automation solution for the public sector. Should it be marketing/communications or IT security?
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Season 1
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Episode 10
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8:46

09: Part 2 - Fedramp and Oracle Eloqua Marketing Automation
In this episode, we joined by a representative from the Oracle Marketing Cloud to share what they are doing to apply the FedRamp process to the Eloqua marketing automation system.
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Season 1
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Episode 9
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14:43

08: Part 1 of 2 - What is FedRamp and Why is it Required?
This episode is part one of a two-part FedRamp series. Part 1answers the following two questions:Why FedRAMP is Critical to Government Agencies Who Governs FedRAMP?
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Season 1
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Episode 8
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5:10

07: Public Sector Marketing Automation Integration Options
This episode covers the three Integration options for the Public Sector Marketing Automation.
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Season 1
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Episode 7
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6:05

06: Part 2 - Should the Public Sector Build or Buy Marketing Automation?
Part 2 of 2: Enautics' VP of Consulting & Sr. Multi-Solution Architect, Dion Jones answers questions from John O'Keefe of Oracle Marketing Cloud about what Public Sector agencies need to be aware of before building a marketing automation so...
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Season 1
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Episode 6
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9:22

05: Part 1 - Marketing Automation Build vs. Buy: What Government Agencies Need to Consider
Part 1 of 2: Enautics' VP of Consulting & Sr. Multi-Solution Architect, Dion Jones answers questions from John O'Keefe of Oracle Marketing Cloud about what Public Sector agencies need to be aware of before building a marketing automation so...
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Season 1
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Episode 5
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9:07

04: The 2 Biggest Public Sector Email Marketing Mistakes
Today Oracle Marketing Cloud interviews Dion Jones of Enautics about the two biggest email marketing mistakes Public Sector agencies are making and the solutions.
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Season 1
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Episode 4
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7:33

03: Marketing Automation Use Cases for the Public Sector
Oracle's John O'Keefe interviews Enautics' VP, Consultant & Multi-Solution Architect, Dion Jones about marketing automation use cases for the public sector.
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Season 1
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Episode 3
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8:04

02: What is Marketing Automation for the Public Sector?
Today John O'Keefe from the Oracle Marketing Cloud will be interviewing Dion Jones of Enautics about what is market automation for the public sector and what results government agencies can expect from using marketing automation.
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Season 1
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Episode 2
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8:50

01: General Services Administration's Eloqua Case Study with Enautics
Oracle interviews Enautics' VP, Consultant, and Multi-Solution Architect, Dion Jones about the General Services Administration's success with Marketing Automation, Systems integration challenges, and the results.
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Season 1
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Episode 1
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17:30
